/* ============================================================
   Creative Global Design — Home (2026 redesign)
   Loaded only on template-home.php. Tokens come from site.css.
   ============================================================ */

/* ---------- shared home primitives ---------- */
.hm{padding:130px 0}
.hm-tint{background:var(--mist-2)}
.hm-tint2{background:var(--mist)}
.hm-dark{background:var(--ink-2);color:var(--cream)}

.hm-eyebrow{display:flex;align-items:center;gap:14px;color:var(--accent);
  font-size:12px;font-weight:700;letter-spacing:.22em;text-transform:uppercase;margin-bottom:22px}

/* two-column section head: heading left, intro right */
.hm-head{display:grid;grid-template-columns:6fr 6fr;gap:60px;align-items:end;margin-bottom:70px}
.hm-head.narrow{grid-template-columns:5fr 7fr}
.hm-head.wide{grid-template-columns:7fr 5fr}
.hm-head h2{margin:0}
.hm-head p{font-size:19px;font-weight:500;line-height:1.55;color:var(--slate);margin:0;max-width:600px}

/* underlined arrow link */
.hm-link{display:inline-block;font-size:14px;font-weight:700;letter-spacing:.04em;
  border-bottom:1px solid var(--ink);padding-bottom:3px;transition:.22s}
.hm-link:hover{border-bottom-color:var(--accent);color:var(--accent)}
.hm-dark .hm-link{border-bottom-color:var(--cream);color:var(--cream)}
.hm-dark .hm-link:hover{border-bottom-color:var(--accent);color:var(--accent)}

/* dashed rule list */
.hm-ticks{list-style:none;padding:0;margin:0 0 30px;display:grid;gap:10px;font-size:14px}
.hm-ticks li{display:flex;gap:12px;align-items:baseline}
.hm-ticks li::before{content:"";width:14px;height:1px;background:var(--accent);flex:none;transform:translateY(-4px)}

.hm-num{font-family:var(--display);font-weight:600;line-height:.8;color:var(--ink)}

/* ---------- 1. hero ---------- */
.hm-hero{position:relative;overflow:hidden;background:var(--mist-2);padding:80px 0 90px}
.hm-hero .blob{position:absolute;right:-8%;top:-10%;width:52vw;height:52vw;border-radius:50%;
  background:rgba(233,154,74,.07);pointer-events:none}
.hm-hero .slab{position:absolute;left:38%;bottom:-20%;width:34vw;height:34vw;transform:rotate(18deg);
  background:rgba(20,20,20,.03);pointer-events:none}
.hm-hero .grid-bg{position:absolute;inset:0;pointer-events:none;
  background-image:linear-gradient(rgba(20,20,20,.045) 1px,transparent 1px),
                   linear-gradient(90deg,rgba(20,20,20,.045) 1px,transparent 1px);
  background-size:120px 120px;
  -webkit-mask-image:linear-gradient(to bottom,rgba(0,0,0,.6),transparent 80%);
          mask-image:linear-gradient(to bottom,rgba(0,0,0,.6),transparent 80%)}
.hm-hero .wrap{position:relative;z-index:2}
.hm-hero-grid{display:grid;grid-template-columns:minmax(0,6fr) minmax(0,6fr);gap:60px;align-items:center}
.hm-hero h1{margin:0 0 36px;text-wrap:balance}
.hm-hero h1 .accent{color:var(--accent)}
.hm-hero .lede{max-width:540px;font-size:17px;line-height:1.65;color:var(--slate);margin:0 0 40px}
.hm-hero-cta{display:flex;flex-wrap:wrap;gap:16px;align-items:center;margin-bottom:26px}
.hm-hero-note{font-size:12px;color:var(--slate-l);letter-spacing:.04em}
.hm-ghost{display:inline-flex;align-items:center;gap:12px;color:var(--ink);padding:18px 6px;
  font-size:14px;font-weight:600;letter-spacing:.03em;border-bottom:1px solid rgba(20,20,20,.3);transition:.22s}
.hm-ghost:hover{border-bottom-color:var(--accent);color:var(--accent)}

.hm-cluster{position:relative;height:640px}
.hm-cluster img{position:absolute;object-fit:cover;border-radius:6px;display:block}
.hm-cluster img:nth-child(1){left:8%;top:0;width:58%;height:66%;box-shadow:0 30px 60px rgba(20,20,20,.12)}
.hm-cluster img:nth-child(2){right:0;top:20%;width:36%;height:40%;box-shadow:0 24px 50px rgba(20,20,20,.14)}
.hm-cluster img:nth-child(3){left:0;bottom:0;width:44%;height:38%;box-shadow:0 24px 50px rgba(20,20,20,.14)}
.hm-cluster img:nth-child(4){right:10%;bottom:6%;width:30%;height:30%;box-shadow:0 24px 50px rgba(20,20,20,.14)}
.hm-chip{position:absolute;display:flex;align-items:center;gap:10px;background:#fff;padding:8px 12px;
  border-radius:2px;font-size:10px;font-weight:700;letter-spacing:.18em;box-shadow:0 8px 20px rgba(20,20,20,.1);white-space:nowrap}
.hm-chip::before{content:"";width:6px;height:6px;border-radius:50%;background:var(--accent);flex:none}
.hm-chip.c1{left:2%;top:54%;transform:translateY(-50%)}
.hm-chip.c2{right:2%;top:16%;transform:translateY(-50%)}
.hm-chip.c3{right:6%;bottom:20%}
.hm-chip.c4{left:6%;top:6%}

/* ---------- 2. proof bar ---------- */
.hm-proof{background:var(--paper);padding:0}
.hm-proof-grid{border-top:1px solid var(--line);border-bottom:1px solid var(--line);
  display:grid;grid-template-columns:repeat(4,1fr)}
.hm-proof-i{padding:44px 32px;position:relative}
.hm-proof-i:first-child{padding-left:0}
.hm-proof-i:last-child{padding-right:0}
.hm-proof-i+.hm-proof-i{border-left:1px solid var(--line)}
.hm-proof-i::before{content:"";position:absolute;left:32px;top:44px;width:24px;height:2px;background:var(--accent)}
.hm-proof-i:first-child::before{left:0}
.hm-proof-n{font-family:var(--display);font-weight:600;font-size:72px;line-height:1;margin-top:18px}
.hm-proof-n .plus{color:var(--accent)}
.hm-proof-l{font-size:13px;color:var(--slate);margin-top:10px;letter-spacing:.02em}

/* ---------- 3. who we work with ---------- */
.hm-aud-row{display:grid;gap:70px;align-items:center;padding:60px 0;border-top:1px solid var(--line)}
.hm-aud-row.img-left{grid-template-columns:7fr 5fr}
.hm-aud-row.img-right{grid-template-columns:5fr 7fr}
.hm-aud-media{position:relative;min-width:0}
.hm-aud-media>img{width:100%;height:480px;object-fit:cover;border-radius:6px;display:block}
.hm-aud-row:last-child .hm-aud-media>img{height:440px;filter:saturate(.9)}
.hm-aud-media .n{position:absolute;left:-1px;bottom:-1px;background:var(--paper);
  padding:18px 26px 0 0;font-family:var(--display);font-weight:600;font-size:96px;line-height:.8}
.hm-aud-collage{position:relative;display:grid;grid-template-columns:1fr 1fr;gap:16px;min-width:0}
.hm-aud-collage img{width:100%;height:300px;object-fit:cover;border-radius:6px;display:block}
.hm-aud-collage img:first-child{margin-top:60px}
.hm-aud-collage .n{position:absolute;right:-6px;top:-30px;font-family:var(--display);
  font-weight:600;font-size:96px;line-height:.8}
.hm-chain{grid-column:1/-1;display:flex;flex-wrap:wrap;gap:12px 28px;align-items:center;
  font-size:11px;font-weight:700;letter-spacing:.18em;color:var(--slate-l);padding-top:6px}
.hm-chain i{width:24px;height:1px;background:var(--accent);display:block;font-style:normal;flex:none}
.hm-chain span:last-of-type{color:var(--accent)}
.hm-aud-kicker{color:var(--accent);font-size:11px;font-weight:700;letter-spacing:.2em;margin-bottom:14px;text-transform:uppercase}
.hm-aud-who{font-size:13px;font-weight:700;letter-spacing:.08em;color:var(--slate-l);margin-bottom:10px;text-transform:uppercase}
.hm-aud-body h3{font-size:44px;margin:0 0 20px}
.hm-aud-body p{font-size:15px;line-height:1.7;color:var(--slate);margin:0 0 26px}

/* ---------- 4. creative in practice ---------- */
.hm-creative{position:relative;overflow:hidden}
.hm-creative .ring{position:absolute;left:-10%;top:10%;width:40vw;height:40vw;border-radius:50%;
  border:1px solid rgba(233,154,74,.25);pointer-events:none}
.hm-creative .wrap{position:relative;z-index:2}
.hm-creative-head{display:grid;grid-template-columns:5fr 7fr;gap:60px;margin-bottom:80px}
.hm-creative-head h2{margin:0}
.hm-creative-mission{font-family:var(--display);font-weight:500;font-size:30px;line-height:1.2;
  margin:0 0 20px;max-width:620px}
.hm-creative-head .intro{font-size:15px;line-height:1.7;color:var(--slate);margin:0;max-width:620px}
.hm-creative-grid{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid var(--line)}
.hm-cp{padding:40px 32px 0;border-right:1px solid var(--line);transition:background .3s}
.hm-cp:first-child{padding-left:0}
.hm-cp:last-child{padding-right:0;border-right:0}
.hm-cp:nth-child(even){padding-top:100px}
.hm-cp:hover{background:rgba(255,255,255,.6)}
.hm-cp-n{font-family:var(--display);font-weight:600;font-size:120px;line-height:.85}
.hm-cp:first-child .hm-cp-n{color:var(--accent);opacity:.9}
.hm-cp-rule{height:1px;background:var(--accent);width:40px;margin:22px 0 18px}
.hm-cp-t{font-family:var(--display);font-weight:600;font-size:26px;letter-spacing:.02em;
  margin-bottom:12px;text-transform:uppercase}
.hm-cp p{font-size:14px;line-height:1.65;color:var(--slate);margin:0 0 30px}
.hm-cp img{width:100%;height:180px;object-fit:cover;display:block;border-radius:4px 4px 0 0}
.hm-cp:nth-child(even) img{height:120px}

/* ---------- 5. growth pillars ---------- */
.hm-pillars{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.hm-pil{position:relative;height:620px;overflow:hidden;border-radius:6px;background:var(--ink);color:#fff}
.hm-pil:nth-child(2){margin-top:60px}
.hm-pil:nth-child(3){margin-top:120px}
.hm-pil>img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;opacity:.75;transition:transform .8s ease}
.hm-pil:hover>img{transform:scale(1.05)}
.hm-pil .veil{position:absolute;inset:0;background:linear-gradient(to top,rgba(21,21,21,.95) 30%,rgba(21,21,21,.1) 70%)}
.hm-pil .n{position:absolute;top:28px;left:30px;font-family:var(--display);font-weight:600;
  font-size:88px;line-height:.85;color:var(--accent)}
.hm-pil .body{position:absolute;left:30px;right:30px;bottom:32px}
.hm-pil .body .rule{width:40px;height:2px;background:var(--accent);margin-bottom:18px}
.hm-pil h3{font-size:34px;line-height:1;letter-spacing:.01em;margin:0 0 14px;text-transform:uppercase;color:#fff}
.hm-pil p{font-size:14px;line-height:1.6;color:rgba(255,255,255,.78);margin:0}

/* ---------- 6. product expertise mosaic ---------- */
.hm-xp{display:grid;grid-template-columns:repeat(4,1fr);grid-template-rows:320px 320px;gap:16px}
.hm-xp a{position:relative;overflow:hidden;border-radius:6px;display:block}
.hm-xp a:first-child{grid-column:1/3;grid-row:1/3}
.hm-xp img{width:100%;height:100%;object-fit:cover;display:block;transition:transform .8s ease}
.hm-xp a:hover img{transform:scale(1.04)}
.hm-tag{position:absolute;left:18px;bottom:18px;display:flex;align-items:center;gap:10px;
  background:#fff;padding:10px 14px;border-radius:2px}
.hm-tag::before{content:"";width:14px;height:2px;background:var(--accent);flex:none}
.hm-tag span{font-family:var(--display);font-weight:600;font-size:18px;letter-spacing:.02em;color:var(--ink);text-transform:uppercase}
.hm-xp a:first-child .hm-tag{left:24px;bottom:24px;padding:12px 18px}
.hm-xp a:first-child .hm-tag::before{width:18px}
.hm-xp a:first-child .hm-tag span{font-size:22px}
.hm-xp-foot{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:16px;margin-top:16px}
.hm-xp-foot>a{position:relative;overflow:hidden;border-radius:6px;display:block;height:220px}
.hm-xp-foot>a img{width:100%;height:100%;object-fit:cover;display:block;transition:transform .8s ease}
.hm-xp-foot>a:hover img{transform:scale(1.04)}
.hm-xp-foot .hm-tag{left:14px;bottom:14px;padding:8px 12px}
.hm-xp-foot .hm-tag span{font-size:15px}
.hm-xp-more{display:flex;align-items:center;justify-content:center;gap:24px 30px;
  margin-top:34px;padding-top:24px;border-top:1px solid var(--line);flex-wrap:wrap}
.hm-xp-more.has-terms{justify-content:space-between}
.hm-xp-more .terms{display:flex;flex-wrap:wrap;gap:10px 28px;font-size:12px;font-weight:700;
  letter-spacing:.14em;color:var(--slate-l);text-transform:uppercase}

/* ---------- 7. brand experience ---------- */
.hm-rule-label{font-size:11px;font-weight:700;letter-spacing:.2em;color:var(--slate-l);
  margin-bottom:22px;display:flex;align-items:center;gap:14px;text-transform:uppercase}
.hm-rule-label::after{content:"";flex:1;height:1px;background:var(--line)}
.hm-logogrid{display:grid;grid-template-columns:repeat(6,minmax(0,1fr));
  border:1px solid var(--line);border-radius:6px;overflow:hidden}
.hm-logogrid .cell{height:150px;display:flex;align-items:center;justify-content:center;
  border-right:1px solid var(--line);padding:0 16px;min-width:0;transition:background .3s}
.hm-logogrid .cell:last-child{border-right:0}
.hm-logogrid .cell:hover{background:var(--mist-2)}
.hm-logogrid img{width:100%;max-width:150px;height:64px;object-fit:contain;transition:transform .35s}
.hm-logogrid .cell:hover img{transform:scale(1.05)}
.hm-marq{overflow:hidden;
  -webkit-mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent);
          mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent)}
.hm-marq-track{display:flex;width:max-content;animation:cgdMarquee var(--dur,70s) linear infinite}
.hm-marq-track .cell{width:220px;height:110px;display:flex;align-items:center;justify-content:center;flex:none}
.hm-marq-track img{width:140px;height:56px;object-fit:contain;transition:transform .35s}
.hm-marq-track .cell:hover img{transform:scale(1.05)}
.hm-marq:hover .hm-marq-track{animation-play-state:paused}
@keyframes cgdMarquee{from{transform:translateX(0)}to{transform:translateX(-50%)}}
.hm-marq-track.rev{animation-name:cgdMarqueeRev}
@keyframes cgdMarqueeRev{from{transform:translateX(-50%)}to{transform:translateX(0)}}
.hm-marq + .hm-marq{margin-top:16px}
.hm-marq.lg .hm-marq-track .cell{width:250px;height:150px}
.hm-marq.lg .hm-marq-track img{width:100%;max-width:150px;height:64px}
@media (prefers-reduced-motion:reduce){.hm-marq-track{animation:none}}

br.hbr{display:inline}
@media (max-width:600px){br.hbr{display:none}}

/* ---------- 8. case studies ---------- */
.hm-cases-sec{position:relative;overflow:hidden}
.hm-cases-sec .blob{position:absolute;right:-12%;bottom:-30%;width:46vw;height:46vw;border-radius:50%;
  background:rgba(233,154,74,.06);pointer-events:none}
.hm-cases-sec .wrap{position:relative;z-index:2}
.hm-cases-head{display:flex;justify-content:space-between;align-items:end;gap:40px;
  margin-bottom:60px;flex-wrap:wrap}
.hm-cases-head h2{margin:0}
.hm-cases-head .note{font-size:13px;color:var(--slate-l);letter-spacing:.04em;max-width:36ch}
.hm-cases{display:grid;grid-template-columns:repeat(3,1fr);border-top:1px solid var(--line-2)}
.hm-case{padding:44px 40px 0}
.hm-case:first-child{padding-left:0;border-right:1px solid var(--line-2)}
.hm-case:last-child{padding-right:0;border-left:1px solid var(--line-2)}
.hm-case-amt{font-family:var(--display);font-weight:600;font-size:clamp(64px,7vw,120px);
  line-height:.85;letter-spacing:-.02em}
.hm-case-amt .cur{color:var(--accent);font-size:.5em;vertical-align:top;line-height:1.6}
.hm-case-lab{font-size:11px;font-weight:700;letter-spacing:.2em;color:var(--slate-l);
  margin:22px 0 10px;text-transform:uppercase}
.hm-case h3{font-size:30px;line-height:1;margin:0 0 14px}
.hm-case p{font-size:14px;line-height:1.65;color:var(--slate);margin:0 0 30px}
.hm-case img{width:100%;height:240px;object-fit:cover;display:block;border-radius:6px 6px 0 0}

/* ---------- 9. retail execution split ---------- */
.hm-retail{display:grid;grid-template-columns:1fr 1fr;min-height:720px}
.hm-retail-media{position:relative;overflow:hidden;min-height:420px}
.hm-retail-media>img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.hm-retail-stats{position:absolute;left:40px;bottom:40px;display:grid;gap:12px;right:40px}
.hm-stat{background:rgba(255,255,255,.94);-webkit-backdrop-filter:blur(6px);backdrop-filter:blur(6px);
  padding:18px 22px;border-radius:3px;display:flex;align-items:baseline;gap:14px;width:max-content;max-width:100%}
.hm-stat b{font-family:var(--display);font-weight:600;font-size:30px;line-height:1.05;max-width:190px}
.hm-stat span{font-size:12px;color:var(--slate);max-width:170px;line-height:1.4}
.hm-stat.dark{background:var(--ink);color:#fff}
.hm-stat.dark b{color:var(--accent)}
.hm-stat.dark span{color:rgba(255,255,255,.75)}
.hm-retail-body{padding:120px 56px 120px 70px;display:flex;flex-direction:column;justify-content:center;background:var(--paper)}
.hm-retail-body h2{margin:0 0 26px}
.hm-retail-body .lede{font-size:16px;line-height:1.7;color:var(--slate);margin:0 0 36px;max-width:520px}
.hm-quote{font-size:14px;line-height:1.7;color:var(--ink);margin:0 0 40px;max-width:520px;
  padding-left:20px;border-left:2px solid var(--accent)}
.hm-minilabel{font-size:11px;font-weight:700;letter-spacing:.2em;color:var(--slate-l);margin-bottom:14px;text-transform:uppercase}
.hm-channels{display:flex;flex-wrap:nowrap;font-family:var(--display);font-weight:600;
  font-size:clamp(13px,1.15vw,21px);letter-spacing:.02em;text-transform:uppercase;white-space:nowrap}
.hm-channels span{padding:8px 12px;border-left:1px solid var(--line-2)}
.hm-channels span:first-child{padding-left:0;border-left:0}
.hm-channels span:last-child{padding-right:0}

/* ---------- 10. retail footprint ---------- */
.hm-fpgrid{display:grid;grid-template-columns:repeat(7,minmax(0,1fr));gap:1px;background:var(--line);
  border:1px solid var(--line);border-radius:6px;overflow:hidden}
.hm-fpgrid .cell{background:var(--mist-2);height:120px;min-width:0;padding:0 10px;
  display:flex;align-items:center;justify-content:center;transition:background .3s}
.hm-fpgrid .cell:hover{background:#fff}
.hm-fpgrid img{width:100%;max-width:130px;height:56px;object-fit:contain;transition:transform .35s}
.hm-fpgrid .cell:hover img{transform:scale(1.05)}

/* ---------- 11. merchandising ---------- */
.hm-merch{display:grid;grid-template-columns:4fr 8fr;gap:40px;align-items:stretch}
.hm-merch-list{display:flex;flex-direction:column;border-top:1px solid var(--line)}
.hm-fx{cursor:pointer;padding:26px 0 26px 24px;border-bottom:1px solid var(--line);position:relative;
  display:flex;flex-direction:column;gap:6px;background:transparent;transition:background .3s;
  text-align:left;border-left:0;border-right:0;border-top:0;font:inherit;color:inherit;width:100%}
.hm-fx::before{content:"";position:absolute;left:0;top:0;bottom:0;width:3px;background:transparent;transition:background .3s}
.hm-fx[aria-selected="true"]{background:var(--mist)}
.hm-fx[aria-selected="true"]::before{background:var(--accent)}
.hm-fx .t{display:flex;align-items:baseline;gap:14px}
.hm-fx .t i{font-size:11px;font-weight:700;color:var(--accent);letter-spacing:.1em;font-style:normal}
.hm-fx .t b{font-family:var(--display);font-weight:600;font-size:28px;letter-spacing:.02em;line-height:1;text-transform:uppercase}
.hm-fx .d{font-size:13px;color:var(--slate);padding-left:36px}
.hm-merch-stage{position:relative;min-height:560px;border-radius:6px;overflow:hidden;background:var(--mist)}
.hm-merch-stage img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;
  opacity:0;transition:opacity .5s}
.hm-merch-stage img.on{opacity:1}
.hm-merch-name{position:absolute;left:28px;top:28px;background:#fff;padding:10px 16px;border-radius:2px;
  display:flex;align-items:center;gap:10px;font-size:11px;font-weight:700;letter-spacing:.18em;text-transform:uppercase}
.hm-merch-name::before{content:"";width:6px;height:6px;border-radius:50%;background:var(--accent)}
.hm-merch-desc{position:absolute;right:28px;bottom:28px;background:var(--ink);color:#fff;
  padding:14px 18px;border-radius:2px;font-size:12px;line-height:1.5;max-width:260px}

/* ---------- 12. global reach ---------- */
.hm-reach{display:grid;grid-template-columns:minmax(0,9fr) minmax(0,3fr);gap:40px;align-items:stretch}
.hm-map{position:relative;min-width:0;aspect-ratio:2/1;border-radius:6px;overflow:hidden;
  background:#E4EBEE;border:1px solid rgba(20,20,20,.08)}
.hm-map>img{position:absolute;inset:0;width:100%;height:100%;object-fit:fill;opacity:.8;
  filter:sepia(.2) saturate(.62) brightness(1.04) contrast(.86) hue-rotate(-4deg);mix-blend-mode:multiply}
.hm-map .grid-bg{position:absolute;inset:0;pointer-events:none;
  background-image:linear-gradient(rgba(20,20,20,.05) 1px,transparent 1px),
                   linear-gradient(90deg,rgba(20,20,20,.05) 1px,transparent 1px);
  background-size:8.333% 16.666%}
.hm-map .key{position:absolute;left:20px;bottom:20px;display:flex;gap:8px;align-items:center;
  font-size:10px;font-weight:700;letter-spacing:.16em;color:var(--slate);
  background:rgba(255,255,255,.92);padding:8px 12px;border-radius:2px;text-transform:uppercase}
.hm-map .key::before{content:"";width:10px;height:10px;border-radius:50%;background:var(--accent)}
.hm-pin{position:absolute;transform:translate(-50%,-50%);width:10px;height:10px;border-radius:50%;
  background:var(--accent);box-shadow:0 0 0 3px rgba(233,154,74,.25)}
.hm-pin .lab{position:absolute;font-size:11px;font-weight:700;letter-spacing:.08em;color:var(--ink);
  background:rgba(250,250,248,.92);padding:3px 7px;border-radius:2px;white-space:nowrap}
.hm-pin .lab{left:50%;bottom:16px;transform:translateX(-50%)}            /* top (default) */
.hm-pin.pos-bottom .lab{bottom:auto;top:16px}
.hm-pin.pos-left .lab{left:auto;right:16px;bottom:auto;top:50%;transform:translateY(-50%)}
.hm-pin.pos-right .lab{left:16px;bottom:auto;top:50%;transform:translateY(-50%)}
@media (max-width:720px){.hm-pin .lab{display:none}}
.hm-reach-side{display:flex;flex-direction:column;justify-content:space-between;gap:30px;
  border-left:1px solid var(--line);padding-left:32px}
.hm-reach-side .n{font-family:var(--display);font-weight:600;font-size:80px;line-height:.9}
.hm-reach-side .n .plus{color:var(--accent)}
.hm-reach-side .l{font-size:12px;color:var(--slate);letter-spacing:.04em;margin-top:8px}
.hm-flow{margin-top:60px;display:grid;grid-template-columns:repeat(5,1fr);border-top:1px solid var(--line)}
.hm-flow-i{padding:28px 24px 0;position:relative}
.hm-flow-i:first-child{padding-left:0}
.hm-flow-i:last-child{padding-right:0}
.hm-flow-i:first-child::before{content:"";position:absolute;top:-1px;left:0;width:48px;height:2px;background:var(--accent)}
.hm-flow-i+.hm-flow-i::before{content:"→";position:absolute;left:-14px;top:38px;color:var(--accent);font-size:18px}
.hm-flow-i .k{font-size:11px;color:var(--slate-l);letter-spacing:.14em;font-weight:700}
.hm-flow-i .t{font-family:var(--display);font-weight:600;font-size:30px;letter-spacing:.03em;
  margin-top:6px;text-transform:uppercase}
.hm-flow-i:last-child .t{color:var(--accent)}
.hm-flow-i .d{font-size:13px;color:var(--slate);margin-top:6px}

/* ---------- 13. how we work (dark) ---------- */
.hm-hww{position:relative;overflow:hidden;padding:150px 0}
.hm-hww .ring{position:absolute;left:-6%;bottom:-40%;width:50vw;height:50vw;border-radius:50%;
  border:1px solid rgba(233,154,74,.2);pointer-events:none}
.hm-hww .wrap{position:relative;z-index:2}
.hm-hww h2{font-size:clamp(2.2rem,3.4vw,3.4rem);line-height:1.02;margin:0 0 90px;max-width:900px;color:var(--cream)}
.hm-hww-grid{display:grid;grid-template-columns:6fr 6fr;gap:80px;align-items:start}
.hm-hww-big{font-family:var(--display);font-weight:700;font-size:clamp(64px,10.5vw,170px);
  line-height:.86;letter-spacing:-.02em;position:sticky;top:120px}
.hm-hww-big .l2{color:var(--accent);font-weight:500}
.hm-hww-big .l3{color:rgba(243,241,236,.35)}
.hm-hww-big p{font-family:var(--font);font-weight:400;font-size:15px;line-height:1.7;
  color:rgba(243,241,236,.7);letter-spacing:0;max-width:440px;margin:40px 0 0}
.hm-hww-list{display:grid;border-top:1px solid rgba(243,241,236,.15)}
.hm-hww-i{padding:36px 0;border-bottom:1px solid rgba(243,241,236,.15);
  display:grid;grid-template-columns:60px 1fr;gap:20px}
.hm-hww-i .k{font-size:12px;color:var(--accent);font-weight:700;letter-spacing:.1em;padding-top:6px}
.hm-hww-i h3{font-family:var(--display);font-weight:600;font-size:46px;line-height:1.05;letter-spacing:.01em;margin:0 0 12px;text-transform:uppercase;color:var(--cream)}
.hm-hww-i p{font-size:13.5px;line-height:1.65;color:rgba(243,241,236,.62);margin:0;max-width:520px}
.hm-hww-chain{padding-top:40px;display:flex;gap:14px;align-items:center;flex-wrap:wrap;
  font-size:11px;font-weight:700;letter-spacing:.16em;color:rgba(243,241,236,.5);text-transform:uppercase}
.hm-hww-chain i{color:var(--accent);font-style:normal}
.hm-hww-chain span:last-of-type{color:var(--cream)}

/* ---------- 14. leadership ---------- */
.hm-lead{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:70px;align-items:start}
.hm-lead-photo{position:relative;border-radius:6px;overflow:hidden}
.hm-lead-photo img{width:100%;height:600px;object-fit:cover;object-position:center 8%;display:block}
/* badge overlays the bottom-right of the portrait, fully inside its bounds */
.hm-lead-years{position:absolute;right:0;bottom:0;background:var(--accent);color:var(--ink);
  padding:22px 30px;font-family:var(--display);font-weight:600;font-size:52px;line-height:1}
.hm-lead-years .plus{color:var(--paper)}
.hm-lead-years i{display:block;font-family:var(--font);font-style:normal;font-size:12px;
  font-weight:700;letter-spacing:.22em;color:rgba(21,21,21,.65);margin-top:8px;text-transform:uppercase}
.hm-lead-body h3{font-size:44px;margin:0 0 6px}
.hm-lead-role{color:var(--accent);font-size:12px;font-weight:700;letter-spacing:.14em;
  margin-bottom:24px;text-transform:uppercase;display:flex;align-items:center;gap:12px}
.hm-lead-body p{font-size:15px;line-height:1.75;color:var(--slate);margin:0 0 18px}
.hm-lead-tags{display:flex;flex-wrap:nowrap;justify-content:space-between;gap:0;
  border-top:2px solid var(--accent);margin-top:30px;padding-top:16px;
  font-family:var(--display);font-weight:600;font-size:clamp(12px,1.15vw,17px);
  letter-spacing:.04em;text-transform:uppercase;white-space:nowrap}
.hm-lead-tags span{padding:0}
.hm-net{display:grid;grid-template-columns:5fr 7fr;gap:70px;align-items:center;margin-top:110px}
.hm-net p{font-size:15px;line-height:1.7;color:var(--slate);margin:0}
.hm-net h3{font-size:34px;margin:0 0 16px}
.hm-hub{position:relative;min-height:520px;display:flex;align-items:center;justify-content:center}
.hm-hub-core{width:190px;height:190px;border-radius:50%;background:var(--ink);color:#fff;
  display:flex;align-items:center;justify-content:center;text-align:center;
  font-family:var(--display);font-weight:600;font-size:22px;line-height:1.05;letter-spacing:.04em;
  padding:20px;box-shadow:0 0 0 18px rgba(233,154,74,.08);z-index:2;text-transform:uppercase}
.hm-node{position:absolute;background:#fff;border:1px solid var(--line-2);padding:12px 18px;border-radius:3px;
  font-size:12px;font-weight:700;letter-spacing:.1em;display:flex;align-items:center;gap:10px;
  white-space:nowrap;text-transform:uppercase;transition:border-color .25s;z-index:2}
.hm-node:hover{border-color:var(--accent)}
.hm-node::before{content:"";width:6px;height:6px;border-radius:50%;background:var(--accent);flex:none}
.hm-hub svg{position:absolute;inset:0;width:100%;height:100%;pointer-events:none}

/* ---------- 15. final CTA ---------- */
.hm-cta{position:relative;overflow:hidden;padding:160px 0 140px;background:var(--mist-2)}
.hm-cta>img{position:absolute;right:-6%;top:12%;width:46%;height:76%;object-fit:cover;
  border-radius:6px 0 0 6px;box-shadow:0 30px 70px rgba(20,20,20,.12)}
.hm-cta .seam{position:absolute;right:34%;top:12%;width:1px;height:76%;background:rgba(233,154,74,.35)}
.hm-cta .wrap{position:relative;z-index:2}
.hm-cta-body{max-width:760px}
.hm-cta h2{font-size:clamp(3rem,6vw,6rem);line-height:.94;letter-spacing:-.015em;
  margin:0 0 34px;max-width:660px}
.hm-cta p{font-size:17px;line-height:1.65;color:var(--slate);margin:0 0 44px;max-width:580px}
.hm-cta-act{display:flex;align-items:center;gap:24px;margin-bottom:64px;flex-wrap:wrap}
.hm-cta-act .btn{padding:20px 34px;font-size:15px}
.hm-cta-svc{display:grid;grid-template-columns:repeat(2,minmax(0,max-content));gap:14px 44px;
  font-size:12px;font-weight:700;letter-spacing:.12em;color:var(--slate);text-transform:uppercase}
.hm-cta-svc span{min-width:0}
.hm-cta-svc span{display:flex;align-items:center;gap:10px}
.hm-cta-svc span::before{content:"";width:10px;height:1px;background:var(--accent);flex:none}

/* ---------- reveal ---------- */
@keyframes cgdRise{from{opacity:0;transform:translateY(18px)}to{opacity:1;transform:none}}
.hm-hero .hm-hero-grid>div:first-child{animation:cgdRise .9s ease both}

/* ============================================================
   Responsive
   ============================================================ */
@media (max-width:1180px){
  .hm-retail-body{padding:90px 48px}
  .hm-hww-grid{gap:50px}
  .hm-logogrid{grid-template-columns:repeat(3,minmax(0,1fr))}
  .hm-logogrid .cell:nth-child(3n){border-right:0}
  .hm-fpgrid{grid-template-columns:repeat(4,minmax(0,1fr))}
  .hm-cta>img{width:32%}
  .hm-cta .seam{display:none}
}
@media (max-width:1024px){
  .hm{padding:96px 0}
  .hm-head,.hm-head.narrow,.hm-head.wide,.hm-creative-head{grid-template-columns:1fr;gap:26px;margin-bottom:48px}
  .hm-hero{padding:60px 0 70px}
  .hm-hero-grid{grid-template-columns:1fr;gap:48px}
  .hm-cluster{height:460px}
  .hm-proof-grid{grid-template-columns:repeat(2,1fr)}
  .hm-proof-i:nth-child(3){border-left:0}
  .hm-proof-i:nth-child(-n+2){border-bottom:1px solid var(--line)}
  .hm-proof-i{padding:34px 24px}
  .hm-proof-i:nth-child(odd){padding-left:0}
  .hm-proof-i:nth-child(odd)::before{left:0}
  .hm-aud-row,.hm-aud-row.img-left,.hm-aud-row.img-right{grid-template-columns:1fr;gap:36px}
  /* every card reads image-then-text once stacked */
  .hm-aud-row.img-right .hm-aud-collage{order:1}
  .hm-aud-row.img-right .hm-aud-body{order:2}
  .hm-aud-collage img:first-child{margin-top:0}
  .hm-creative-grid{grid-template-columns:repeat(2,1fr)}
  .hm-cp,.hm-cp:nth-child(even){padding:36px 24px 0}
  .hm-cp:nth-child(odd){padding-left:0;border-right:1px solid var(--line)}
  .hm-cp:nth-child(even){padding-right:0;border-right:0}
  .hm-cp:nth-child(-n+2){border-bottom:1px solid var(--line);padding-bottom:36px}
  .hm-cp img,.hm-cp:nth-child(even) img{height:150px}
  .hm-pillars{grid-template-columns:1fr;gap:20px}
  .hm-pil,.hm-pil:nth-child(2),.hm-pil:nth-child(3){margin-top:0;height:480px}
  .hm-xp{grid-template-columns:repeat(2,1fr);grid-template-rows:auto}
  .hm-xp a:first-child{grid-column:1/3;grid-row:auto;height:340px}
  .hm-xp a{height:240px}
  .hm-xp-foot{grid-template-columns:repeat(2,minmax(0,1fr))}
  .hm-xp-more{padding-top:20px;margin-top:26px}
  .hm-cases{grid-template-columns:1fr}
  .hm-case,.hm-case:first-child,.hm-case:last-child{padding:36px 0;border:0;
    border-bottom:1px solid var(--line-2)}
  .hm-retail{grid-template-columns:1fr}
  .hm-retail-media{min-height:420px}
  .hm-retail-body{padding:70px 20px}
  .hm-retail-body>*{max-width:none}
  .hm-merch{grid-template-columns:1fr;gap:28px}
  .hm-merch-stage{min-height:400px}
  .hm-reach{grid-template-columns:1fr}
  .hm-reach-side{border-left:0;padding-left:0;border-top:1px solid var(--line);
    padding-top:28px;flex-direction:row;flex-wrap:wrap;gap:28px 48px;justify-content:flex-start}
  .hm-flow{grid-template-columns:repeat(2,1fr);gap:0 24px}
  .hm-flow-i{padding:24px 0}
  .hm-flow-i::before{display:none}
  .hm-flow-i:first-child::before{display:block}
  .hm-hww{padding:100px 0}
  .hm-hww h2{margin-bottom:56px}
  .hm-hww-grid{grid-template-columns:1fr;gap:56px}
  .hm-hww-big{position:static}
  .hm-lead,.hm-net{grid-template-columns:1fr;gap:40px}
  .hm-lead-photo img{height:460px}
  .hm-lead-years{padding:18px 24px;font-size:44px}
  .hm-net{margin-top:70px}
  .hm-cta{padding:110px 0}
  .hm-cta>img{display:none}
  .hm-cta-svc{grid-template-columns:repeat(2,minmax(0,max-content))}
}
@media (max-width:720px){
  .hm{padding:72px 0}
  .hm-cluster{height:360px}
  .hm-proof-grid{grid-template-columns:1fr}
  .hm-proof-i{border-left:0!important;padding:28px 0}
  .hm-proof-i+.hm-proof-i{border-top:1px solid var(--line)}
  .hm-proof-i::before{left:0}
  .hm-proof-n{font-size:56px}
  .hm-aud-media>img,.hm-aud-row:last-child .hm-aud-media>img{height:300px}
  .hm-aud-media .n,.hm-aud-collage .n{font-size:64px}
  .hm-aud-body h3{font-size:32px}
  .hm-aud-collage{grid-template-columns:1fr}
  .hm-aud-collage img{height:220px}
  .hm-creative-grid{grid-template-columns:1fr}
  .hm-cp,.hm-cp:nth-child(even),.hm-cp:nth-child(odd){padding:32px 0;border-right:0;
    border-bottom:1px solid var(--line)}
  .hm-cp-n{font-size:84px}
  .hm-xp{grid-template-columns:1fr}
  .hm-xp a:first-child{grid-column:1;height:260px}
  .hm-logogrid{grid-template-columns:repeat(2,minmax(0,1fr))}
  .hm-logogrid .cell:nth-child(3n){border-right:1px solid var(--line)}
  .hm-logogrid .cell:nth-child(2n){border-right:0}
  .hm-fpgrid{grid-template-columns:repeat(2,minmax(0,1fr))}
  .hm-case-amt{font-size:64px}
  .hm-retail-stats{left:20px;right:20px;bottom:20px}
  .hm-stat b{font-size:24px}
  .hm-channels{font-size:16px;flex-wrap:wrap;white-space:normal}
  .hm-channels span{padding:6px 10px}
  .hm-channels span:nth-child(5){border-left:0;padding-left:0}
  .hm-flow{grid-template-columns:1fr}
  .hm-hww-big{font-size:56px}
  .hm-hww-i{grid-template-columns:1fr;gap:8px}
  .hm-lead-body h3{font-size:32px}
  .hm-lead-years{padding:14px 18px;font-size:34px}
  .hm-lead-tags{flex-wrap:wrap;justify-content:flex-start;gap:10px 26px;white-space:normal;font-size:15px}
  .hm-cta-svc{grid-template-columns:1fr}
  .hm-node{font-size:10px;padding:8px 12px;letter-spacing:.08em}
  .hm-hub-core{width:132px;height:132px;font-size:16px;box-shadow:0 0 0 12px rgba(233,154,74,.08)}
  .hm-hub{min-height:400px}
  .hm-xp-foot{grid-template-columns:1fr}
}